Article Announcement Lists
Article announcement lists are similar to article directories in that your article will be placed before an audience of webmasters and publishers who may choose to use your article on their website or in their newsletter.
The advantage of article announcement lists is that the members sign up to receive new articles by email. Your article will be directly sent to members who are interested in the topic of your article based on the list description they have subscribed to.
Yahoo! has a ‘Groups' area where you can browse the lists and sign up to receive announcements. By following the guidelines for posting, you can submit articles relevant to the topic (for example there are groups for home, business, internet etc.)
The individuals receiving your article have already indicated an interest in articles on the chosen topic and this creates the perfect audience for your material. You may find traffic coming directly from the members of the list or from their websites when they publish your article with your link.
Publish an Ecourse
Create a multi page tutorial that can be given to subscribers or given away by other businesses.
Like a report, the ecourse can be offered as a freebie by yourself or others. The readers receive valuable tips and information all while being directed to your site at the end of each lesson. You may find that a tutorial delivered over the course of several weeks allows you to develop a relationship with your reader whether they originally received it from you or someone else.
By providing valuable instructions on a related topic to your business you are warming up your audience to become future customers or clients.
Affiliate Programs
Help your affiliates drive traffic to your site by giving them letters or reports to post on their sites or in their newsletters. Your affiliates are also in need of content to provide their customers and if you are providing that content for free they will have more success in sending their subscribers or visitors in your direction.
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